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Why Should Universities Hire an Email Marketing Company?

Email Marketing is a standout amongst the most incredible assets in a college’s digital advertising arms collection. It requires a little aptitude to make a successful email battle, however, once you do, you’ll wonder why you didn’t begin sooner? In this post, you know why should universities hire an email marketing company?

In case you’re searching for assistance from an email promoting organization, don’t falter to reach us! We’d love to help make a triumphant email crusade for your school or college. They are so significant for keeping up and reinforcing associations with existing supporters and accommodating in accomplishing new ones.

We have assembled 6 key reasons why should universities hire an email marketing company?

1. Boosting Email Campaigns for University Promotion:

Advanced education establishments like colleges and universities have a novel test staring them in the face with regards to email advertising. In addition to other things, they are worried about selecting understudies, fund-raising, conveying occasions to existing understudies, connecting with graduated class, and, obviously, teaching their understudies.

Therefore, boosting email campaigns by the selected area like demographical, geographical, and also related to the courses.

Sending the correct message, to the correct group of spectators, with balanced marking, and a mutual voice is no simple accomplishment. Also, shares like- logos, formats, and records—yet keep office email records and mailing information discrete.

They likewise work as one brand with handfuls of regardless of whether that is distinctive scholastic offices, affiliations, productions, athletic groups, or lodging and accommodation. As the university, an attractive candidate is a standout amongst your most significant advertising objectives. This is most likely the main reason email marketing company is so gainful for universities.

2. Exam Related Notification

It is a well-known fact how significant email marketing is to universities, from enrollment and gathering pledges to just imparting grounds exercises. As an advertiser in colleges, you as of now get this, anyway ideally this article sketched out a portion of the regularly disregarded parts of email marketing in colleges.

Send the exam notification to students by the mail. And also, share the information about the scheduled date of the exam. To be specific – how to streamline your email stage, make efficiencies by dealing with all email under one stage, keep up control of your image crosswise over the company, and obviously how to plan and code responsive messages.

Universities send messages like for the semester exam, backlog exam date, assignment date, viva, presentation, and practical date to the students.

3. Billing (Fee) Email Notification

Universities send the email notification to the students regarding the fee, an email is the best way to send the mail to the students at a low cost. Many of the students forget how much due fees. So, easily universities send the email to the students, the students know the fees and no need to make a row for giving the fees of the course.

4. Email Notification for Attendance

If universities hire an email marketing company for sending the email to the students, Many of the students did not know his/her attendance. When the exam near then students did not find their own enrollment number because any of the student attendance is very low. Then universities not providing the authority to give the exam and finally, students fail. If the attendance is below 75%, then the students did not give his exam. So, the universities hire the email marketing company for sending the attendance information to the students.

5. Awareness of the new events, seminar, and program

Students did not know the upcoming events, seminar, webinar, guest lectures, and programs If universities hire an email marketing company for providing the upcoming information to the students. To come at the right time on the events and program.

Setting up an email pamphlet or campaigns to loan these kinds of things greater permeability is an incredible method for boosting your notoriety and conspicuousness inside a network.

6. Alumni Communication

Some of the students after pass out join any of the good company, qualifying exams, and any high post, then after university provide the information to the student that class student is on this post. And, students motivated because knowing the alumni of own college.

Therefore, Email is the most effortless approach to remain in contact with the individuals who have moved on from your college. Numerous individuals remain extremely keen on the happenings of their institute of matriculation. It will gladly remain bought into an email bulletin that gives that data.

Conclusion:-

Therefore, It is important for the university to hire an email marketing company, this is very important to shape or forms a ‘time to move on to better things’ situation. Hence, the need for an email marketing company to hire the university.

Migomail is an email marketing company with long stretches of experience helping schools and colleges the nation over to support their affirmations, spread mindfulness, and develop.

If you ever have any questions or want to n idea related to the email marketing service, you can reach me at email-[email protected]

Tips For Foreign Trade Email Marketing

According to a new marketing study by the National Retail Federation’s Shop.org and Forrester Research Institute, many companies that use the economic downturn as an expansion opportunity. Believe that foreign trade e-mail marketing is one of the most important ways to connect with global customers. Most companies Plan to use e-mail to send new products, promotions and other information to global customers and get feedback from customers.

Email marketing (hereafter referred to as e-mail) is an effective tool for you to sell products to customers around the world. However, if you don’t have a clear goal and you don’t follow the rules, people will soon be disgusted. Of course, it’s hard to make a difference. Here are a few rules you need to know to be good at foreign trade email marketing.

1. Free email = lost many orders! 

You should never use a free email address like yahoo, hot mail, navigator, etc. as your business contact mailbox! Guests do not quite believe in such mailboxes. Remember that the image on the Internet is more important than the image on the face. When you use this free e-mail to send a letter of promotion to the importer, the first question in the other party’s mind is: Is this a formal offer? Does this person want to lie to me?

2, The wrong topic

 Many newcomers send emails like using the headlines such as “business cooperation” and “newest products” or simply untitled. I don’t know that the scammers on the Internet and the profiteers who sell tickets are all avid users of such titles.

Our company The purchasing department basically starts up every day, and each machine will flood in more than 50 or more valid emails. Basically, the morning time is used to process these emails. Many of the unclear emails have no chance to open. How do you still have the opportunity to showcase your excellent products?

3, the information is not complete

Opened emails provide information that is incomplete. The most stupid thing is to make a bunch of links to the mystery. The most important thing for buyers is curiosity. There are very little mood and time to rely on your incompleteness.

Describe going to Google. It is recommended that simple and complete product descriptions, accurate contact information. Personal information such as the website address of the company’s products, the name and position of the sender, etc. are indispensable.

4. The expression refuses to be ambiguous

Concise does not mean that you have taken it with you. The e-mails sent to customers should be simple to show the advantages and selling points of your referral products. Each e-mail should carefully construct your e-mail term and look for experts.

At this time, grammatical errors are unacceptable. Will let customers misunderstand your statement. After reading the email, look at it yourself. If you are a buyer, what happens when you see this email?

5. Choose attachments carefully

It is a good idea to learn to make and use PDF documents. Basically, all computers in Europe carry PDF reading software, or you can make JPG images.

In China, there is no feeling that piracy is rampant, but in Europe and America, not every computer has a lot of application software. I tell you that the famous PHILIPS company has several small departments of computer software and even only installs a simplified version of WORD.

Do you believe with EXCEL? Unfortunately, this is the fact that Microsoft’s OFFICE software is quite expensive in Europe. Basically, no computer is pre-installed with OFFICE or decompression software when it is sold. It is for companies or individuals to pay for their own purchases, many smaller ones. The enterprise really does not have a full set of new OFFICE software and the latest office software. What is the use of beautiful and beautiful product accessories that you can’t open?


Mail is a recognized and efficient online marketing tool. However, if you don’t understand the “ethics” and application rules of E-mail marketing, you will often get back-to-back results and even be strongly protested by the recipient.

The six elements of the “welcome mail”

“Welcome Mail” is the first impression left in the inbox of a new customer, blog subscriber, or newsletter subscriber. When you become the subscriber then the first email you receive is usually a “welcome mail“. The valuable opportunity to get in touch with the recipient is also very important in the subsequent marketing activities.

So here let’s have look why “Welcome Mail” is so important? Come over and learn about the six elements that make the recipients love your “welcome mail”.

1. Attach a thank you

After the subscriber subscribes, they will receive a welcome email, Which means that you will not only send the letter to the subscriber’s mailbox, but they will also receive warm and sincere sincerity, and the subscribers will appreciate your sincere gratitude.

welcome mail

So if your ‘welcome email’ doesn’t really want to put too much content, at least remember to put a thank you note. In addition, what needs to be avoided is that operating a customer relationship is like running a marathon, and you need to work slowly.

2. Make a Simple Introduction

If you prefer a simple “welcome mail”, the content of the email can be as simple as possible. You need to highlight the company’s brand and the importance to the subscribers or add personalized elements. you can add a personal avatar, embedded video link Etc. can give the subscriber a sense of humanity.

Example: Mailcot CRM “Welcome Mail”

welcome mail templates

Similarly, using Migomail, you will find that the received subscription emails. Not only have a simple content introduction but also use a simple and personalized greeting to instantly narrow the distance from the subscribers. Is it more affectionate?

3. Improve click-through rate

Insert a link at the bottom of the “Welcome” to guide subscribers to your ‘homepage’, ‘social media’ and ‘interesting blogs’ to learn more about your brand and turn them into loyal customers in the future. So try at least Place a Call To Action button.


4. Join the purchase incentive

After most subscribers subscribe, they want to have relevant offers, attract new subscribers, and give gifts (free reports, PDFs, infographics) to express their subscription thanks, which is also one of the best ways.

welcome mail tips

5. Include unsubscribe URL

“Welcome Mail” is a great opportunity to connect with subscribers, but it is not very strange to place an unsubscribe under “Welcome Mail”. In fact, after some subscribers subscribe, the buying mood is not high and will want to cancel. subscription. Imagine if they can’t unsubscribe, they will only block your follow-up letter or treat it as spam, which affects your rating.

welcome mail tips

6. Content streamlining

The content of “Welcome Mail” is generally streamlined, not too long, short and succinct. The margin of words is usually about 55-150 words.

welcome mail tips


Here are the six key elements of the “Welcome Mail” edited for you:

1. Subscribe to the thank you language: Simple thank you can enhance the member’s good sense. It helps to confirm the successful subscription. It strengthenssdaa the brand impression again.
2. Do a brief introduction: Welcome letter has a 50% chance of opening rate. It can introduce the company in a simple and stress-free way.
3. Improve click-through rate: High-opening rate emails, with strong and powerful navigation links, lead to email click-through rates and conversion opportunities. 
4. Join the purchase incentive: provide preferential information, increase the chance of second interaction with the subscriber. Provide an e-book that can increase the professional image.
5. Include unsubscribe: The unsubscribe button has three major benefits: (1) improve sending ratings, (2) improve email trust, and (3) save costs. 
6. Streamlined content: Complete the welcome letter within 150 words. Master the 30-second reading principle, and send one email for a maximum of three key points.

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